Do you get a sinking feeling in your stomach when someone mentions pitching new business to clients? While selling your expertise and your practice's services gets easier the more you do it, having a few formulas to rely on can help get you ...
Allan Colman - January 30, 2013Who are these “enterprising lawyers”? Actually, they are easy to spot. Look for the happier, more engaged lawyers. Deeply invested in the power of the work they do for their clients, they have ample interests beyond the practice of law as ...
The Editors - January 29, 2013When I think about the changes to social media and social networking in the past year, a variety of changes come to mind. Facebook acquired Instagram. Twitter added cover photos. LinkedIn launched new company pages. Google integrated Google+ ...
Gyi Tsakalakis - January 28, 2013
The legal profession constantly struggles to set advertising policies that strike the balance between consumer protection and access to justice.
William Hornsby - January 23, 2013I confess that I am annoyed when people call Google+ a ghost town. I have to bite my tongue and crack my knuckles to avoid furious screaming and typing "You're doing it wrong!" But wait. Wait. Let me back up a step and explain what Google+ is: ...
Gwynne Monahan - January 22, 2013Question: "Help! I just need to know the right words to use. I’ve got a great network of potential clients and lawyers who could refer clients to me. But I apparently send the message that I’m not interested. How can I ask for ...
The Editors - January 21, 2013Tell the truth. You’re always on the lookout for a few really good marketing ideas. We all are. Even the world’s busiest lawyers are interested in the possibility of new (better!) clients. Because it is just so hard to go out looking for ...
The Editors - January 18, 2013In recent years, as we all know, large law firms cut back on hiring, laid off staff and, in a handful of high-profile cases, dissolved. Consequently, we've seen a surge of interest in “going solo” among current and former BigLaw associates and ...
Josh King - January 17, 2013
This post is not intended to convince you to join Google+. My friend Steve Matthews explains why lawyers should care about Gyi Tsakalakis - January 14, 2013
Ready to ratchet up your marketing? Perhaps business is slower than you'd like, or you just don’t like the direction your practice is taking—too much repetition, not enough challenge? Maybe it's time to refocus your practice. Or maybe you need ...
Merrilyn Astin Tarlton - January 11, 2013
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