Law Firm Marketing

Do you get tongue-tied at cocktail parties? Does making small talk at conferences rate somewhere between vacuuming the car and sitting in the front row of a heavy metal concert? Do we have some tips for you!

Use marketing automation to streamline email campaigns, reach more leads in less time, and create data-driven strategies that work.

Teddy Snyder | Adopt “yes, I can” as your motto, and go after that well-deserved award.

Annette Choti | Not only will a podcast increase your reach and build your brand, but the barriers to entry in the podcasting space are low.

One-off referrals are nice. But here's how to build a lawyer referrals network that sends a steady stream of business to your law firm.

To present a subject effectively, you need to optimize the speaker (you), the course materials, the visual (the PowerPoint) and the notes.

What do the best holiday social media posts have in common? It’s a new year, which means a clean social media calendar and another round of holidays that need fresh content. But before you start brainstorming your post for Lincoln’s Birthday, we ...

Sally Schmidt | A checklist to help you reassess and choose to do the right marketing things.

A Legal Services Network, or an LSN, can open new paths of revenue while introducing your firm to great lawyers from abroad.

Laura Ernde | Don’t be tempted to shortcut your marketing efforts by signing up for one of the many unreputable lawyer awards and rankings services. Do this instead.