Law Firm Marketing

Gina Rubel | I’ve been thinking about what it means to lead a company through crises and how each crisis affects law firm leaders.

In this hot job market, you never know when an opportunity will find you. A recruiter's tips on being an attractive candidate.

Sally Schmidt | Know the people who know the right people.

Analog Attorney | This productivity planner for legal marketing is based on solid psychological principles and setting simple, achievable goals.

Nothing But the Ruth! | Ruth Carter interviews HBT Marketing Chief Creative Officer Nancy Harhut about getting responses to your emails.

Annette Choti | The content you develop and publish needs to be the right content for your target audience.

Mark Homer | Put yourself in the shoes of a referral and ask whether your website helps or hurts you and your law firm's brand.

Sally Schmidt | Remember that people’s impressions are based on their experiences with you more than on your words.

Teddy Snyder | Fodder for your blog, emails, social media and professional articles is everywhere. You only need to recognize it.

Nancy Slome | If you’re planning to use stock photos, illustrations, even video clips in your marketing, you need to know the ropes.