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Knowing the difference between a feature and a benefit when describing your practice can help you improve your marketing success. There’s a simple way to understand it. Think of a typical pencil. Features would include that it’s yellow and ...

When it comes to texting, you may not be in the same league as teens, but as texting becomes more and more a part of our lives, the inevitable has started to happen: Overuse injuries—carpal tunnel, eye strain, and neck and back pain. Here are ...

There’s no way to avoid it: holiday parties with goodies loaded with sugar, fat and calories. Even the uber-disciplined may find themselves a few pounds heavier at this time of year. But now, according to a new study, there is a smart, simple ...