Legal Writing

ethos pathos and logos
Lessons From Aristotle: How to Write Persuasively and Build Your Personal Brand

Jay Harrington | Persuasive writing follows a path laid thousands of years ago by Aristotle, the original master of persuasion.

Jay Harrington - May 2, 2022
business writing
F-Bomb Your Way Into Better Business Writing

What if it sucks? What if a Senior Partner hates it? Is this the right word? Is it? Oh God, I don’t know if that’s the right word! WHAT WORDS ARE? WHO THEY WRITE STUFF!

Bull Garlington - April 27, 2022
These Junk Phrases Could Undermine Your Credibility

Teddy Snyder | Your job is to persuade. Avoid condescending phrases that are more likely to repel the listener.

Theda C. Snyder - April 13, 2022
dictionary
Is Google Better Than a Dictionary?

"Get to the Point!" is a huge fan of working the heck out of your dictionary to improve your writing. But is Google better?

Theda C. Snyder - April 10, 2022
attorney at work
Dictionary Betrayal

Of course you use a dictionary when you don’t know the meaning of a word. But you might have to pay attention to context to figure out which definition applies and whether it’s the right word to use. That’s why the dictionary is the traitor ...

Theda C. Snyder - February 23, 2022
Not an Insect, Not Your Relative: The Grammatical Antecedent

Teddy Snyder | Make sure every pronoun or pro-form reference is clear.

Theda C. Snyder - February 15, 2022
Put the Important Stuff First

Teddy Snyder | You want to frame your opening in a way that supports your position.

Theda C. Snyder - February 2, 2022
Attorney at Work
Marketing Tips: When You Don’t Know What to Write

Teddy Snyder | Fodder for your blog, emails, social media and professional articles is everywhere. You only need to recognize it.

Theda C. Snyder - January 25, 2022
Online Marketing: Try These 3 Techniques to Tempt Targets

Teddy Snyder | Smart marketers: Check out these suggestions for teasers to get people to open that email or click on your social media link.

Theda C. Snyder - December 1, 2021
leisure reading
Turn Leisure Reading into Marketing Gold

Teddy Snyder | Funneling information to your clients from the books you read marks you as an expert who stays on top of the news in your field

Theda C. Snyder - November 22, 2021
envelope

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