The top legal technology trends this year? All month, you've been reading about trends in the legal profession: Bob Denney's annual "Hot and Not," Doug Edmund's "Signs of Hope for Tomorrow's Lawyers" and Larry Port on the legal cloud. To ...
The Editors - December 20, 2013These past few months, Mike Ramsey has been introducing us to Local Search Marketing. And, rookie, master marketer or somewhere in the middle, you’ve probably concluded that this is one incredibly complicated — and frustrating — world. ...
Mike Ramsey - December 18, 2013When you open a solo law practice, especially early in your career, it’s easy enough to do everything yourself. Often you’re too poor to hire anyone anyhow, and if you haven’t yet built up your book of business, you have the time to figure ...
Ruth Carter - December 10, 2013Want your clients to be more open and honest with you? Make them feel at home. Sounds simple enough. A warm smile, an inviting office, and you should be all set! But what if their first interaction with your firm is over the phone? How do you ...
Katie Wilson - December 5, 2013The needy client is a multifaceted and challenging customer, usually driven by the forces of overwhelming anxiety. Although they appear in different guises, your rudimentary needy client is easy to recognize based on the unusually large number ...
Ryan Sullivan - December 4, 2013For 25 years now, Bob Denney has been taking the temperature of the legal profession and sharing his firm’s observations on the most important business trends in the practice of law. We're pretty darn proud that Attorney at Work readers are the ...
Bob Denney - December 3, 2013Your law firm website is the core of your marketing efforts. Yet it's easy to take it for granted. We know how it goes — you spend time and trouble getting it to work like you want, and then you move on to more urgent things. But, really, ...
Sayre Happich - December 2, 2013There are oh-so-many things to be grumpy about. We could start with politics. Or the traffic. Or even the coming holidays. But let's not, eh? Being grumpy is just too easy. Instead, let's shoot for the flip side of grumpy and go for grateful ...
Merrilyn Astin Tarlton - November 27, 2013In his post last week, Joshua Lenon homed in on the "First Question to Ask a Client." So, at the other end of the process, when you've wrapped ...
Joshua Lenon - November 26, 2013I'm frequently asked how much a law firm — especially a small law firm — should spend on advertising. The cost of advertising will differ for every law firm, of course. Advertising costs will be based on the firm's location and size, and even ...
Joshua Lenon - November 19, 2013