When it comes to choosing a website or blog domain name for a law practice, context is everything. Recently I had a conversation with a local commercial real estate agent after he went shopping for a website domain name. I literally LOL'ed and ...
Andrea Cannavina - May 9, 2013In an interview earlier this year, Laurel Bellows, managing partner of her Chicago business and employment law firm and current president of the American Bar Association, was asked, “How do you do it? How do you do work-life balance and is it ...
Ruth Carter - May 8, 2013
In the midst of a recent conversation about how to leverage Evernote to become more productive, I was asked a simple yet thought-provoking question: "Daniel, how do you define productivity?" My definition may be a bit nonconformist, but here it ...
Daniel Gold - May 7, 2013
Years ago, in a remarkably successful marketing move, a designer specializing in logos, letterheads and the like came up with the concept of "corporate image." A brilliant concept, but more mirage than image. Now one of the most successful ...
Bruce W. Marcus - May 6, 2013
With the Third Annual Super Marketing Conference in Boston mere weeks away, LOMAP's Jared Correia has lawyer marketing on the brain. The day-long conference is live at Suffolk University School of Law—and via webcast—May 16, but today the ...
Jared Correia - May 3, 2013
Last year I went to a reunion of sorts with a couple dozen former colleagues from my college newspaper. Itinerant profession that it is, journalism had scattered us across the country into a broad range of media industry jobs. Over the years I ...
Steven Andersen - May 2, 2013
Everybody knows more consumers are going online when searching for legal services. It follows that a good way to reach new clients is by showing up in their online searches—and it's particularly important to be in the top on the search engine ...
Court Cunningham - April 29, 2013
Future of lawyers: Five big ideas from Suffolk Law Institute. With Professor Andrew Perlman at the helm, Suffolk University Law School in Boston recently created the Institute on Law Practice Technology & Innovation. Its purpose: To “study ...
Heidi Alexander - April 26, 2013Other people talk about the classic maxim that people should "know, like and trust" you—or something like that—and that gets you business. I’ve heard it attributed to Dale Carnegie and it must appear in some business book somewhere. I’ll be ...
Jared Correia - April 25, 2013
Who are these “enterprising lawyers”? Actually, they are easy to spot. Look for the happier, more engaged lawyers. Deeply invested in the power of the work they do for their clients, they have ample interests beyond the practice of law as well. ...
The Editors - April 23, 2013
Sign up for our free newsletter.
